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Thousands of users, including bankers, business brokers, and accountants, call the Business Reference Guide “an absolute necessity-invaluable to anyone involved in privately held businesses.”
The 2024 Business Reference Guide marks the 34th edition of this industry-leading and comprehensive guide to pricing businesses, providing up-to-date rules of thumb and pricing information on more than 600 types of businesses. This comprehensive and intuitive guide is trusted by a wide variety of business professionals including everyone from bankers, CPAs, and business brokers, to the Small Business Administration (SBA) and the Small Business Development Center (SBDC).
Most Entries Contain
- Rules of thumb for pricing businesses
- Key pricing tips and comments from Industry Experts
- Insightful benchmark information that provides comparison data
- Invaluable industry resources such as associations, publications, and websites
- Industry trends, data, and surveys
- Industry multiple summary data from DealStats
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The Book
The 2025 Business Reference Guide, now in its 35th edition, is the essential guide to pricing businesses and franchises.
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2025 Business Reference Guide
“I think the Business Reference Guide… is the best deal in the marketplace. You can get a lot of good stuff out of it. I am just saying, for any CPA or business valuation people out there… I think it is a must in every library.”
–JA, Business Appraiser
Endorsements
The Business Reference Guide is our go to resource for business value conversations with clients. It contains rule of thumb pricing and a wealth of vertical industry information that really helps frame our discussions around a range of value when considering a variety of factors. While BRG is invaluable for our Business Owners exiting their firms; it is extremely helpful with Advisory Clients to see how they measure up to their industry/peers, often identifying opportunities for growth in value with their companies.
George Giles, Founder & President
Intemedior Business Advisors, LLC